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I love storytelling for product and people✨
STORYTELLING
I love...
DESIGNING WITH FOUNDERS
I love working with brands with passion, and transforming the messaging into visuals that communicate their stories and values. I have previously worked on various projects ranging from small design studios, apparels, restaurants, to start-ups, and worked on branding projects from concept to finish.
Design for boot-strapped and vision driven brands🚀








BRANDING WITH CULTURE
I believe design paired with culture can inspire, enchant, simplify, dramatise, convince, educate, emote and much more.
My recent thesis for my MA Project talks about the importance to decolonise and redefine Indian Graphic Design.
Creating brands and stories inspired by culture🪷





CREATIVE DIRECTION
While running my small business Ekaa, working with my family business and the launch of Studio UNG diaries, I had the chance to use my creative direction skills.
Take a look at the campaigns I executed for Ekaa
Explore Studio UNG diaries
Check out BTS for Magic Mirror Heritage
Because brands go beyond the logo🪄










CREATING, EXPERIMENTING & OBSERVING
I made my first ever drawing at 3. It was a balloon seller. I still have it. I am one of those people who was awarded "most creative" in their Sr.Kg. class.
I still continuously find new ways to explore and express my creativity.
Read my thoughts on Medium
I like to paint, collage, write and casually archive the things I see 👁️







SEE MORE WORK
ORGANISING
I thoroughly enjoy experimenting with video making, motion design, filmmaking, video editing and presentations to communicate stories of product and people.
From notes and notion to stationery and spaces📝



BREWING
Exploring microlot coffees from Indian estates, trying new brewing methods and cafes are my love language
Everyday at 4pm, I stop whatever I am doing to get
my caffeine fix ☕️


